
Zenara has developed and commercialized Nicotine Chewing Gums and Lozenges for tobacco cessation (cessation of both, smoking and smokeless tobacco).
The products were marketed in India under the brand name 'NULIFE' through our joint venture with Ceejay Healthcare Pvt. Ltd.
NULIFE gum was launched in India in 2003, with all development and manufacturing in India.
NULIFE has been the market leader in the Nicotine Cessation segment in India.
NULIFE has been the most prescribed product in this category with highest brand recall among physicians in the country.
All approvals in place for chewing gums and lozenges for India
Significant backward integration and experience in development and manufacture of these products from the basic stage enables a very competitive position for supply and licensing of the product for global markets.
Chewing gums and Lozenges will be launched all over the world in a phased manner starting 2010 and necessary development and regulatory processes are currently underway.
Nicotine Replacement Therapy (chewing gums and lozenges) products are now in a global alliance with a leading global Pharmaceutical company
